Strategy in Airline Loyalty by Evert R. de Boer

Author:Evert R. de Boer
Language: eng
Format: epub
Publisher: Springer International Publishing, Cham

Other revenues—Other revenues cover a wide range of potential revenue streams—effectively anything but the sale of miles to partners. It includes member revenues, such as fees paid by members (for example booking and change fees) as well as the direct sale of miles to members (through top-up, or miles transfer mechanics). It may also include bonuses or bounties that are due when a commercial agreement is signed, or when a pre-agreed milestone is met. Other revenues are important for the standalone FFP, as some of these revenue streams carry no cost against them, and will flow directly to the bottom-line.

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